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David Garrick and the Mediation of Celebrity / Leslie Ritchie.

  • Author

    Ritchie, Leslie

  • Date published

    2019

  • Publisher

    Cambridge : Cambridge University Press, 2019.

  • Subject

    Garrick, David, 1717-1779.

    Actors Biography England

    Dramatists, English 18th century Biography

    Theater England London History 18th century

  • Accession number

    83430068

  • Class

    83.6 Garrick/RIT

  • ISBN

    9781108475877

  • Physical description

    304 pages : illustrations ; 23 cm.

  • Enquire

    Enquire about this object

Contents: Introduction -- Previous Scholarship Concerning Garrick and the Media -- Structure -- Corpus and Methodology -- Chapter 1 A View of London's Mediascape, circa 1741-1776 -- Audiences and Readers -- Congers -- or Some Implications of the Business Organization of Eighteenth-Century Newspapers -- Scholarship Concerning Eighteenth-Century Newspapers -- News Pamphlets -- Accessibility of Media: Costs and Spaces -- Garrick's Media-Reading Practices -- Correspondence and the Media -- Theatre in the News -- Chapter 2 Proofs: Garrick's Involvement in the Mediascape -- Garrick's Ownership of Media -- Contemporaries' Knowledge of Garrick's Media Ownership -- or, ''Cobweb Politics'' -- Garrick's Direct Contributions to the Media -- Transactional Links between Garrick and Media Stakeholders -- Ethical Considerations -- Chapter 3 Advertising and Brand Garrick: ''Infinite Variety'' -- What is Advertisement? -- Puffery -- Claques and Cabals -- Brand Garrick -- ''The king's name is a tower of strength'' -- ''Those Eyes!'' -- ''Shakespeare's best commentator'' -- ''Infinite variety'' -- Things Go B-tter With Garrick -- Chapter 4 A Short History of Negative Publicity -- Shortness Considered -- ''Sick - Sick - Sick -'' -- Advertising Acts of Charity -- Mediating William Kenrick's Love in the Suds -- Puffing Reed the Ropemaker's Play -- Chapter 5 Prompting, Inside and Outside the Theatre -- The Patentees' Relationship -- Garrick's Prompters, Cross and Hopkins -- ''Pox on both your Houses'': The Battle of the Romeos -- ''The Prompter Before the Curtain!'' -- Prompting Public Opinion: Garrick as Witness in Two Courtroom Dramas -- Conclusion: Garrick, Re-Collected -- Retirement? -- Extra, Extra! Extra-Illustration -- Variety in Visual Representation.
Advertising, Exhibiting, Acquiring -- The Extra-Illustrated David Garrick -- Last Words -- Notes -- Introduction -- 1 A View of London's Mediascape, circa 1741-1776 -- 2 Proofs: Garrick's Involvement in the Mediascape -- 3 Advertising and Brand Garrick: ''Infinite Variety'' -- 4 A Short History of Negative Publicity -- 5 Prompting, Inside and Outside the Theatre -- Conclusion: Garrick, Re-Collected -- References -- Manuscript Works and Extra-Illustrated Books -- Published Works -- Index.